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OK, you know the feeling, every time you turn around
you have another great idea but the trouble is you can't do
them all and worst of all you don't know how to pick the ones you
should do. Does that sound familiar? Well, I'm here to help. I'm
Cara Lumen, The Idea Optimizer and I help you organize
and develop your ideas into profitable products and services.
- Step 1: First we organize and prioritize
your ideas
- Step 2: Based on your immediate and long term goals,
we develop selected ideas into easy-to follow phases that
lead you step-by-step to the results you want.
It's easy when we take it project by project. Whether
you want to expand a particular aspect of your business
to increase your profitability, increase your client base
more rapidly or create information products to elevate
your expert status, it all starts with an idea that we translate
into a profitable product or service that attracts the people you
are meant to serve.
Business Development
Of course you can make money from
what you already know!
If you are ready to take your established
business to the next step I can help you:
- Align your ideas with your vision
- Help you develop a plan of action
- Mentor and support you through its implementation
As a Business Coach I help you identify your
passion and your vision and translate your scattered objectives
into well defined steps with bite-sized manageable projects that
rescue you from feelings of overwhelm. As your coach, I help
keep you motivated, on track, confident and successful. I coach
you to completion! Whether you are at a crossroads in your business
and need guidance and support in making the right next choice or
simply need help taking your next step, I can help.
Client Base Building
Growing your business is about building trust and
credibility with your prospects and clients. As a Certified
Book Yourself Solid Coach I will guide you through the steps
you need to:
- Identify your ideal client
- Position yourself most
effectively in the marketplace
- Develop your brand
- Design your marketing
program
- Attract the people you
are meant to serve
Marketing Strategy Development
If you have a service or product that you want to
offer, you need to help people find you. Like it or not you
have to find a comfortable way to let people know what you have
to offer. As both a Certified Book Yourself Solid Coach and a
Certified Guerrilla Marketing Coach I can guide you to effective
low-cost marketing strategies that are easily put into place.
I help you make certain that your web site is as strong as
it can be and that it expresses who you are and what you offer.
Then we move into the other six marketing strategies and
choose the ones that most suit your talent and interests. Finally
we create an easy-to-follow six-month Magnetic Marketing Plan
with guideposts to measure and insure its success.
Signature Product Development
You can put your
wisdom to work and establish yourself as an expert
when you learn to create a variety of information products. My repeatable
Magnetic Content Development System is contained in my How To Craft
Series:
MAGNETIC START UP
- Why It's Time To Build Your Own Library Of Signature
Information Products
- Landing Page Magic
- How to Craft a Magnetic Opt In Offer that Captivates
and Converts
- How to Craft a Magnetic Mini-Ecourse That Builds
Trust
MAGNETIC BOOK CREATION
- How to Craft Magnetic Cornerstone Content That
Defines Your System
- Chunk It Up, Chunk it Down, Magnetic Project Management
to Make Tough Decisions Easy
- How to Craft Magnetic Articles & Blog Posts
that Go Viral Attract Attention
- How to Craft a Magnetic Table Of Contents that
Pre-sells Your Book
- How to Craft a Magnetic Ebook that Educates, Motivates
and Inspires
- How to Craft Magnetic Interactive Elements that
Help People Own What You Teach
- How to Craft Magnetic Stories that Make Your Point
Unforgettable
MAGNETIC TEACHING
- How to Craft a Magnetic Telecourse that Gets Results
- How to Craft a Magnetic Workbook that Leads to
Mastery
- How to Craft a Magnetic Radio Show
- How to Craft a Magnetic Podcast
- How to Craft a Magnetic Teaching Video that Goes
Viral
MAGNETIC MARKETING
- How to Craft a Magnetic Marketing Plan
- Take Your Idea And Run With It 25 Expansive
Ideas To Leverage Your Idea Into Multiple Income Streams
This is a work in progress. See
what is available at the Marketplace
WE
can also work 1:1 to build your Unique Success Library of Signature
Products
"High" Brand Development
We're going to look for
your "High Brand" the one that is at the essence of
who you are and what you do. It will be so "right on"
that prospects will immediately know that you're the one for them.
. You want to develop a High Brand that make you memorable and unique.
It must be:
- Bold so that is stands out from the
crowd
- Authentic in that it reflects your
core values and what you stand for and
- Concise so it is easily recognized
and remembered. You want it to convey the essence of who you are
and what you offer.
The more bold, authentic and concise your High Brand
is, the more easily you'll attract those you are meant to work with.
Book Yourself Solid Program
If you would like to formally move through the Book
Yourself Solid System, we can do so. I incorporate the principles
in my regular coaching work, but if you'd like to follow Michael
Port's Book Yourself Solid System step by step, we can certainly
do so.
Invest in yourself today!
Working with a coach
can save you money and mistakes! Because I see the overview,
because I've been there a few steps ahead of you, I can guide you
to the most efficient, time saving, money saving steps and
coach you to completion every step of the way!
I'll help you gain:
- The confidence and
peace of mind that comes with knowing you have developed a
strong foundation on which to build you business that will support
you as big as you want to grow and know for certain you are following
your passion in the right direction.
- A feeling of accomplishment
when you see how you are able to
make a bigger impact- a greater contribution to the world
- Joy and excitement as
you clarify and manifest your vision into a viable business structure
- as you move from vision to venue and create your Passionately
On Purpose Business
- The financial freedom
and self confidence you receive when you become booked solid
- The opening of your heart
as you easily and effortlessly attract the people they are
meant to serve
Call me and let's see how I can best
serve you
Business Development - Information
Product Development
I'm ready when
you're ready
Email me at cara@caralumen.com
or
Call today
913.991.7663 (Central)
Coaching
Fee Structure
Where your talent
and the heart of the world cross, there lies your calling. - Aristotle
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"You are truly amazing - a
mystical figure who brings the light to all you do. You
are going to be a magical BYS Coach."
"Cara's
passion, high energy and commitment are focused on building
your business to be the best possible reflection of who
you are and what you offer and she has a concrete process
for making that happen! Cara has a wealth of experience
and knowledge under her belt, and importantly can communicate
the "why's" behind the "what's" so you
can own the process moving forward. I am especially grateful
for her copy writing skills - she has a knack for communicating
your content in a way that is both inviting and exciting."
Thank you for the insights you shared
with me. I love your ideas. When I spoke to my husband
about my desire to invest in ongoing coaching with you
I had this entire selling pitch ready in my head but I
did not even need that. He understood when he saw the
clarity our conversation had already brought me. I am
so excited and have already begun work on the feedback
you gave me on that initial call. I know your coaching
will accelerate my progress. I can see why you have such
wonderful testimonials you are a gem! Thank you for working
with me!
Kathy Donchak
Educational Consultant
Cara's
enthusiasm, energy, and can do attitude is contagious! I
was privileged to be a part of her Success Magnets team
in the three-month Product Factory. I loved all the creative
ideas she offered us as we worked on our products and she
made certain that we learned something new on each team
call. I particularly liked how she built a sense of community
on our international team. She had an insightful way to
challenge each of us to share more or ourselves and our
unique view of the world. Cara is a remarkable coach and
is truly a Success Magnet!
"I
just spent 15 minutes on your site and read several pieces
that lifted me — thank you so much. You have done
amazing things Cara by listening to your intention and playing
to your strengths and style. I applaud you."
Rev.
Barbara Leger, Spiritual Leader
TEMENOS: Center for Self-Realization
Ukrain
"Your
quietly enthusiastic embracing and encouragement of each
one of us - however we've shown up - has been an inspiring
model for me to watch ... and when this is combined with
your extraordinary curiosity about learning more yourself,
and your generous sharing of yourself and your resources,
I'm feeling supported and inspired."
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Your work is to discover your work
and then with all your heart to give yourself to it - Gautame
Buddha
A path is only a path, and there is
no affront, to oneself or to others, in dropping it if that
is what your heart tells you. Look at every path closely
and deliberately. Try it as many times as you think necessary.
Then ask yourself alone, one question. Does this path have
a heart? If it does, the path is good; if it doesn't it
is of no use. - Carlos Castaneda
What we think, we become. - Buddha.
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