April 2008

Cara Lumen, MA
The Vision Distiller
helping Proactive entrepreneurs translate
their passion and vision
into a profitable presence
on the internet

 
 

A Magnetic Marketing Method for Proactive Entrepreneurs
   

BEYOND BOOKED SOLID - BOOK REVIEW
A Must-Have Cornerstone Book

CARA'S CORNER

I have learned a lot from Michael Port over the past four years and it has been my honor to be drawn into a small collaboration with him in his latest book Beyond Booked Solid. I've written a review below.

Writing is one of my major marketing strategies and I have a new version of that to suggest - write book reviews and post them. This review is going on Amazon.com and in Ezine-Articles.com which has a book review section. What a great way to promote your favorite authors while you continue to enhance your expert status.

Warmly,


BEYOND BOOKED SOLID - BOOK REVIEW
A Must-Have Cornerstone Book

The times they are a' changing, and we have to be prepared to rethink, reposition and restructure our business. Michael Port's Beyond Booked Solid not only shines light on the path ahead but it offers us innovative "next steps" to stay ahead of the game.

Michael knows we have to build our business from the inside - from our passion, our beliefs, and our values. As we get busy learning and applying new action steps to build our business, it is easy for us to lose track of that core foundation that contains the reason for all we do. Michael asks us to move beyond our unconscious beliefs and perceived limitations and go for the biggest, highest, most unbelievable vision we can conjure up.

And then he shows us how to structure it.

A Cornerstone Business Book

I've have already read Beyond Booked Solid twice and I know it's going to stay handy on my office bookshelf just like Michael's "Book Yourself Solid" has done, because there are so many important ideas in it. This is a cornerstone book, a book upon which to build a strong business foundation even as it helps you turn the corner into a new vision and version of your business.

As an invited early reader for Michael's manuscript, I quickly realized he was asking us to move to a new vantage point, to begin to see our business as a structure for which we are the sole designer of its architecture.

When Michael asked me to create the BBS Toolkit to accompany the book I got to read the manuscript again, this time looking for ways to create questionnaires and exercises that would help me (and therefore you) really apply this important work.

The Beyond Booked Solid Toolkit that comes as a free download with purchase contains 40 thought-provoking, insight-revealing exercises that have been developed from the content of this remarkable book. In fact, the realizations you reach from moving through these exercises and studying the concepts in this book are so revealing that I have added them to my own personal Quarterly Business Review, a sort of Solstice, Equinox ritual, during which I look to see if I'm truly going where I want to be going.

It's all inside

In Beyond Booked Solid we are asked to create an open space in our mind, creatively articulate our vision, and define and design our business architecture to bring that vision into its perfect form. We are then guided to innovative action steps that help us maintain our new structure and keep it aligned with our passion and values. We are guided to build our business from the inside out so that it is truly an expression of our uniqueness.

Michael Port is an explorer and a visionary and Beyond Booked Solid is one of those exceptional books that absolutely belongs on your business book shelf - one you will pull out to refer to time and time again.

© Cara Lumen 2008
www.caralumen.com

WANT TO USE THIS ARTICLE IN YOUR E-MAGAZINE OR WEB SITE? You can, as long as you include this bio with it:

Cara Lumen, The Vision Distiller, helps Proactive entrepreneurs
translate their passion and vision into a profitable presence on the internet with a minimum investment by using time, energy, information, and imagination. Through The Magnetic Marketing Method she offers innovative, inexpensive, and impactful ideas for internet marketing, content strategy, and signature product development. Her own information products are noted for their clarity and richness. Learn how you can become a Success Magnet at www.caralumen.com

WHAT CAN AN INTERNET MARKETING COACH DO FOR YOU?

Whether you want to develop a passive income producing signature product, or increase your opt ins by strengthening the content on your web site, I'm ready to help you. Through The Vision Distiller Mentor Coach Program, I can guide you from concept to creation. Give me a call. 707.538.2148 (PST)

Not certain? Read WHAT CAN AN INTERNET MARKETING COACH DO FOR ME?

Come Soar With Me!
707.538.2148 (PST)
e-mail: cara@caralumen.com

RECOMMENDED READING

Article Marketing, How to Write Articles that Attract
A three-week home study course
to jump start your article writing strategy

THE SUCCESS MAGNETS QUOTE

"If your actions inspire others to dream more, learn more, do more and become more, you are a leader."

— John Quincy Adams, 6th President of the United States

 
 
   
   
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